You, Your Business Card and Networking Events
Time and again we are reminded that “no man is an island.” This saying is considered a universal truth, especially in the arena of business. No company can survive on its own as company owners need to synergize with other businesses to become successful in their trade. Entrepreneurs can use networking opportunities to widen their contacts and to meet like-minded individuals who can partner with them in their quest for success.
There are different venues where business owners can expand their network of contacts. Business meetings, conferences and similar functions are ideal venues where connections can be created. During these events, it is important for businessmen to come prepared to share their business details. This can be done through the simple act of sharing business cards.
Successful businessmen continue to underscore the importance of having business cards always handy. These cards don’t have to be fancy and there is no need to rush to a professional design company just to have a stash of business cards. Business card maker software is available online and some of these programs are even offered for free and are still capable of generating a professional looking contact card. When creating these cards, it is always important to create in big batches so you will never run out of cards to give out.
While business card makers will do the trick, keep in mind that the card is a means for other people to get in touch with you. Creating an impression takes more than a card to accomplish as it entails you interacting with people and showing them that you respect them and what they do. How you treat your potential contacts is what would make them remember you. Be positive and open to the possibility that although the person might not be helpful to you now it doesn’t mean they should be treated with less importance.
A listening ear is an important instrument to always bring with you in these networking gatherings. Rather than do all the talking, let others talk and simply listen so you can learn a lot from them. It is through listening that you learn a lot of things that you can potentially use in your business venture. Most business experts would suggest using 30% of the time to talk about yourself and your business and the rest to listen and just ask questions.
There will be a large number of people you’d get to meet along the way. Swapping business cards is not the end when it comes to networking as you also have to do follow-ups. Never miss the opportunity to make a follow-up to these new acquaintances. It doesn’t have to be a complicated way of getting in touch as a simple email will work.